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AboutPhilPhil's Topics for Talks

    • Consumer Decision Science
    • Behavioural Economics in Marketing
    • Brand Management
    • Shopper Marketing
    • Advertising Effectiveness
    • Packvertising
    • Neuromarketing
    • Implicit Research

Previous Lectures

  • Why we say something and do another - and what to do about it. London, Oct 17
  • Boosting Shopper Marketing Effectiveness via Decision Science. Copenhagen, Nov 17.
  • How Decision Science makes Planing more Effective. APG Planning Skills Diploma. London, Nov 17
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